John Robinson: A case of mistaken identity

Normally, I can’t decide whether Facebook or Twitter is my favorite social network (Sorry, Pinterest.) Today, though, Twitter wins. Here’s why:


That links to a rap music review site, which gives a pretty good review to John Robinson’s latest. And it’s been retweeted. Eventually I get this:

If only.

I don’t know what the rapper John Robinson’s Twitter handle is, but I enjoy the confusion. Gives me a different kind of street cred than I’m used to. Well, honestly, it gives me the only street cred I have.

I am also mistaken on Twitter for John Elder Robison, who is @johnrobison. He’s a respected author and speaker on autism, and, incidentally, has twice the Twitter followers I have. When I say I’m mistaken for him, it means that people follow me when it’s clear from their bios that they mean to follow him. I’ve sent them messages suggesting they may have the wrong John. I heard back from one who said, “That’s OK. I want to follow you, too!” I liked her immediately.

I was early on Twitter so I got my name. ((Except for the most unusual names, it’s too late for that on Twitter. A search of John Robinson on Twitter brings back hundreds of results.) One of the things I suggest to students is that they buy the urls that have their names and lock them down. Owning your name is important in this new age in which everyone is a brand.

Meanwhile, I’m going to be in the studio recording. I’m expanding my brand.



3 thoughts on “John Robinson: A case of mistaken identity

  1. John, I think I’ll pass on your new release. The vision in my head of you doing rap is not pleasant. Oh boy.

  2. We tell all our clients (and especially parents) to buy their kids’ domain names, just to protect them in the future from nasty stuff being too easy (like an evil website using their name). You never know when you’ll become famous instantly like our rapping journo, JR. You are the brand (*good line lifted in part from Tracey Myers, ConvergeSouth 2012).

  3. You’ve discovered my secret. My name is also the name of the hippest nightclub owner in DC; and I am often mistaken for him online.

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